Organisations invest in digital tools and transformation to solve problems, improve experiences and create new value. To do that effectively, they need people who can understand both the business need and the role technology can play in addressing it.
Introduction to Digital Business Analysis explores the evolving role of the Digital Business Analyst and the contribution business analysis makes to digital transformation. Learners examine digital technologies, business strategy, requirements thinking and the relationship between organisational goals and digital initiatives.
The course also introduces empathy and user-centricity, helping learners understand why successful digital solutions need to work for people as well as the organisation.

Define the role of a Digital Business Analyst.
Explain business analysis in digital transformation.
Identify key digital technologies.
Connect business strategy and digital business analysis.
Explain empathy and user-centricity in digital transformation.
Business problem definition
Requirements analysis
Ownership
Attention to detail
Communication

